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Consider
some of the other benefits:
- Interactive
– e-Newsletters allow you to interact with your
clients on a regular basis. Clients, in turn, can
interact with you through surveys and promotional
offers.
- Integrated –
e-mail is such a pervasive form of communication in
our high-tech world. Like it or not, it's here to
stay. Why not take advantage of this universal
medium to keep in touch with your clients regularly?
- Viral –
allow your clients to tell their friends, family and
business contacts about your services. Your
e-Newsletter can be forwarded to interested parties
just like any other e-mail. A link at the bottom of
your e-Newsletters can also be included to enable
your clients to sign others up.
- Easily Modified
– changes to web-related marketing materials can be
made much easier and more affordably than print
materials. This is ideal for products that change
often or news that gets updated on a regular basis.
- Trackable –
no other form of marketing will give you such
immediate and accurate results of your efforts.
Today's technology enables you to get valuable
information such as how many recipients opened your
e-Newsletter, how many people clicked on the call to
action links.
- Targeted/Personalized
– with e-Newsletters, you're sending out information
that people want to receive because they've
opted-in. No more wasted time, effort and expense.
We’ve found that there are many reasons why you might
want to consider adding a e-Newsletter to your marketing
mix –- to develop more leads, increase sales, drive more
traffic to your website and if you’re taking it really
seriously, to build up some intelligence on what your
clients are interested in. In our experience e-Newsletters
can be highly effective, especially if they are part of a
longer term strategy that seeks to add value, build a
brand and take customers along a decision making process
over a period of months.
Now here’s the best part!
We’ve made it easy to get started! We will design your
template, provide content, layout and graphics. We will
work with you to get your client and prospect email list
uploaded to bCentral where your database will be
maintained. We even assist you in getting your bCentral
account set up. So every month just choose the articles
you want from our database and we’ll do the rest.
GET STARTED NOW…….
Our e-Newsletter options and pricing are
outlined
here.
To find out more, please call Mary Petersen at
888-296-3619
or email us at:
newsletters@heartlandtechnologies.com
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